IP3 2025 – Advertising (Lot 16060)
This portfolio is generally related to synchronized delivery of promotional material such as advertisements, promotional messages, and special offers to computing devices at the same time or according to a scheduled plan to ensure consistent messaging and maximize the effectiveness of promotional campaigns by storing an association between the promotional material and the user profile information. Another set of patents in the portfolio discloses an advertisement sync gateway (ASG) protocol for tracking and delivery of promotional material to ASG-enabled user devices, such as smartphones or other devices. The technology may be implemented in content delivery networks, real-time content synchronization systems, behavioral and location-based advertisement delivery systems, marketing automation tools, etc.
